Cherry-T, powered by Engine Gin

It’s always great to see how a brand doesn’t stop by just picking a funky name for their product. If they do it right, they include a whole story or lifestyle. This week I received a small oil can with a new Italian gin, Engine.

Engine is a distilled gin by Master Distillers in the north-west of Italy. It’s made with 100% organic products: alcohol from wheat, juniper, Piedmont sage, lemon from the Amalfi coast, liquorice roots from Calabria, damask rose and water from the Alps.

I really love the way they link this gin to the world of car races all over their branding and marketing. When you mix a GT with this gin, it’s of course a Gin & Tonic, but also a referral to Gran Turismo. If you stir up a Negroni, the N also stand for NOS, the nitrous oxide systems made famous by the movie Fast and Furious. 

I decided to play along and opened the hood of our own Italian car, the iconic Fiat 500.

Cherry-T

Ingredients
50 ml Engine Gin
12 ml Cherry syrup
30 ml Lime juice
7-Up

Method
Add the gin, syrup and juice to a shaker with lots of ice. Give it a good shake and dump it into a mason jar. Top with 7-Up lemonade. Garnish with a few wedges of lime. This drink isn’t supposed to look ‘too clean’ 😉

Disclaimer: All pictures and texts are copyrighted by Geert Conard and Esito Management & Communications unless stated otherwise in the article. While some items might have been gifted by the producer or distributor, these are in no way paid promotions or recommendations.